Brave the New World with BPI Philam
This is BPI Philam’s product campaign for Medlife Protect Plus, a health and life insurance. It was launched during the Covid19 pandemic.
Agency: ADA Asia
Executive Creative Director: Kitty Torres
Copywriter: Ralph Manalansan
Senior Art Director: Nina Jillian
Art Director: Dhalaine Bautista
Designer: Jayce Eduarte
Here are some of the other materials we made for this campaign:
We also created an informative video discussing the details of Medlife Protect Plus and utilized the assets to create materials for social.
